ANNE D. Augustina
ZIANNEAugustina
CHRISTOPHER Atayde
Media & Marketing Director
Zianne is a dynamic media and marketing strategist recognized for her ability to craft compelling narratives, elevate brand visibility, and drive measurable growth across diverse platforms.
As Media & Marketing Director, she oversees the full spectrum of communications — from digital campaigns and social media strategy to public relations and brand positioning — ensuring every message resonates with precision and impact.
She is a creative problem solver and a talented negotiator, known for her ability to navigate complex challenges with clarity and confidence. A strategic planner and thorough, detail‑oriented professional, she ensures that every initiative is executed flawlessly. Her leadership style is distinguished by a personal touch — she gives each client and project her full attention, building trust and loyalty through genuine connection.
Organized and disciplined, Zianne brings structure to creativity, ensuring that campaigns are not only innovative but also sustainable and measurable. Her loyalty to both her team and clients underscores her reputation as a trusted partner in media and marketing.
With expertise spanning:
• Brand development & storytelling – shaping authentic identities that connect with audiences.
• Digital strategy – leveraging social platforms, SEO, and analytics to maximize reach.
• Campaign management – designing and executing multi‑channel initiatives that deliver results.
• Public relations & partnerships – cultivating relationships that strengthen reputation and expand influence.
She has successfully led projects that positioned organizations at the forefront of their industries, working side by side with executives, legal strategists, and property owners to ensure messaging aligns with both business goals and public trust. Known for her creativity, foresight, and sharp communication style, she brings a modern, innovative approach to marketing while maintaining the discipline and professionalism required in high‑stakes environments.
Beyond her professional achievements, Zianne is passionate about mentorship and empowering women in media and business, believing that strong storytelling can transform industries and inspire change.
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Engineer- Contractor
Chris brings over 33 years of hands‑on experience in designing, building, and maintaining telecommunications infrastructure across the United States. With a career rooted in both engineering precision and contractor execution, he has worked side by side with property owners, county building representatives, and national carriers to ensure every site is optimized for performance, compliance, and long‑term value.
Industry Experience
• ATC: Contributed to the design, installation, and maintenance of tower and rooftop sites, ensuring compliance with carrier standards and maximizing site efficiency.
• PG&E (Pacific Gas & Electric): Supported utility‑integrated telecom projects, coordinating with engineers and contractors to align power infrastructure with telecom deployments.
• National footprint: Partnered with major telecom operators, brokers, and tenants to deliver reliable infrastructure across diverse geographies.
• Property owner advocacy: Experienced in dismantling compromised sites and rebuilding them into profitable, compliant assets.
Technical Expertise
• Site design & engineering: Structural analysis, RF planning, and equipment integration for towers, rooftops, and DAS systems.
• Construction management: End‑to‑end oversight of telecom builds, from permitting and zoning to installation and commissioning.
• Regulatory compliance: Deep knowledge of planning, permitting, zoning, and safety regulations, ensuring every project meets local and federal standards.
• Collaboration: Works directly with engineers, contractors, and county inspectors to deliver projects that maximize site potential.
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Licensing & Certifications
• FCC General Radiotelephone Operator License (GROL): Certified to work on advanced radio and telecom systems.
• OSHA Safety Certification: Trained and licensed in workplace safety, tower climbing, and hazard prevention.
• Electrical Contractor License: Authorized to integrate telecom systems with utility infrastructure.
• Specialized zoning & permitting credentials: Experienced in navigating municipal and county requirements for telecom site approvals.
Professional Approach
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Chris approaches every telecommunications project with a methodical, engineering‑driven discipline that prioritizes structural accuracy, regulatory compliance, and operational reliability. His work begins with a clear evaluation of existing site conditions, followed by a practical plan that aligns technical requirements with property‑owner expectations and carrier obligations. He maintains a strong emphasis on documentation, transparency, and communication. Every inspection, adjustment, or recommendation is supported by detailed records, photographs, and engineering rationale to ensure all stakeholders understand the condition of the equipment and the basis for any required action.
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His practice is grounded in strict adherence to permitting rules, safety standards, and county regulations. No modification is performed without confirming its structural impact, compliance requirements, and long‑term effects on system performance. When unauthorized work or site irregularities are identified, he addresses them directly with clear, evidence‑based solutions.
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He collaborates effectively with contractors, RF teams, and jurisdictional authorities, ensuring that all work is executed correctly and in accordance with the lease, access protocols, and engineering standards. His goal is to protect the integrity of the site while supporting safe, compliant, and reliable telecom operations.
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Above all, he brings consistency, professionalism, and technical precision to every assignment, whether conducting a routine inspection or resolving complex site issues.
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Legal Strategist & Telecom RE Architect
Anne Augustina began her career in lending in 1996, establishing a foundation in finance that would later evolve into a commanding presence in the telecommunications real estate sector. In 2009, she merged her expertise into telecom under Unison Site Management, one of the original leaders in the industry. Her work quickly distinguished her, leading to contracts with law enforcement, including the San Diego Police Department—most notably Detective Maura “Mo” Parga—where she has provided testimony in high profile cases including her contract within the San Diego District Attorney’s Office and long-standing relationships within the Federal Bureau of Investigation.
Coming from a family deeply rooted in law enforcement and firefighting, and with close ties to a nationwide law firm owned by family members, Anne’s career has always been shaped by discipline, integrity, and legal sharpness.
Notable Representation
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Anne has represented and advised a roster of distinguished clients, including:
• O'Neil Empire – Massive Commercial portfolio including diversified mineral rights including several other ventures.
• Lux – Water rights and commercial infrastructure.
• Zlotin – founder of multiple lending and real estate ventures across the United States.
• Nichols Family & BSC America – Commercial land and known for being the industry pioneer by naaa.
• Days Inn – funded contracts that expanded hospitality infrastructure.
Telecom Real Estate Leadership
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In 2012, Anne founded her own telecom real estate firm, built exclusively to serve property owners. Unlike competitors, she has remained independent, never bought out by telecom giants, and refuses hidden contracts that compromise client interests. Her firm is the only consultancy working directly with county building representatives to uncover the true value of telecom sites.
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With 25 years of collaboration with hundreds of real estate agents nationwide and 17 years of relationships within telecom operators, brokers, and tenants, Anne has cultivated a network that is unmatched in scope and reliability.
Legal & Strategic Expertise
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• 15 years as a legal consultant for law firms across the U.S.
• Deep knowledge of planning, permitting, zoning, and regulatory frameworks.
• Extensive collaboration with engineers and telecom contractors nationwide.
• Personally owns multiple commercial, residential, and telecom properties across the U.S., treating every client’s property with the same care as her own.
Strategic Precision & Creative Foresight
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Anne is renowned for her ability to dismantle telecom sites where property owners were exploited and rebuild them into massive cash flows. Her strategic foresight allows her to anticipate the moves of telecom and real estate giants, consistently keeping her clients five steps ahead.
She is fearless in negotiations, unshaken by industry pressure, and relentless in pursuit of client success. Whether it takes months or years, Anne achieves her goals with unwavering precision and creativity.